Discover the captivating allure of Rhododendron qiaojiaense, an extraordinary broadleaf evergreen from NE Yunnan, China. Pronounced “chow-ja-en-se,” this rare species enchants with its slightly fragrant shell pink-mauve to white blooms, a hallmark of the esteemed Fortunea subsection. With roundish leaves that transition from bronze when new to a rich deep green, this plant distinguishes itself from its close relative, R. decorum, by its compact, shrubbier form and more rounded foliage. First described in 2005 and introduced to horticulture in 2008, R. qiaojiaense quickly cemented its status as a must-have for any discerning gardener. Ideal for open woodland shade gardens, this rhododendron thrives best in a balance of sun and respite from intense afternoon heat. Ensure good drainage and consider modest fertilization. Embrace this botanical treasure and enhance your garden with a touch of rare elegance.